What Are Infographics – The Simplest Way Described

What are Infographics? How can you make Infographics?

Which are the Best Free Infographics Makers available for you?

If you are looking for these answers, this comprehensive guide about Infographics has all the answers to help you.

For presenting an idea, what is the first thought that comes in your mind? I guess, most of us will think about expressing it with words in the form of an article.

Some of us can even think of creating a video.

There is a third form that is going very popular these days is by using Infographics.

Just like an artist who expresses his thoughts on canvas, Infographics are a visual, graphical, and symbolic representation of a writer’s thoughts.

It is an informative, educational, entertaining, and fun way to present the information visually.

The Internet has become a major source of information in today’s world. There is so much information to consume. Everything is just a click away. But with changing lifestyles, our attention time has significantly decreased.
No one has time, interest, and patience to spend hours reading articles or see videos.

Infographics thus are becoming popular as they present the information in condensed form.

What Are Infographics?

By now you would have a little feel about Infographics. Let’s understand it in detail.

For example, I want to write an article about the Top 5 Health Apps. If I cover 5 Apps in my article and write about 1000 words about each one on them.

My total article length will become 5000 words and will approximately take 30 minutes of a reader’s time to consume the information. If I create a video, it can get around 15-20 minutes long.

How about presenting it as Infographic? Below is a sample of how I will create an Infographic about Top 5 Health Apps.

what are infographics

So, can you now understand the power of Infographics? It condenses the detailed information but still provides full information for the reader’s needs.

It may only take 1-2 minutes for the reader to grab the information and becomes an informative, educational, entertaining, and fun way of presenting the information.

Infographic is clipped information in form of graphics. It involves charts, graphs, and other art pieces to present the data. Since the information is visual, the consumption of information becomes quick and easy.

In recent years, Infographics have evolved as a new source of providing information. Visuals, together with information are vital parts of Infographic.

There has to be a perfect balance between the two of these. This balance is important for the Infographic to be appealing and informative.

Today, Infographics are in high demand. Every type of business is using them these days. Be it education, information, recreation, news, current events, social media, all are presenting the information graphically and statistically.

The scope is immense and the limits are endless.

We know that Infographics are in high demand. When there is a demand then there is a scope to make it an opportunity to earn.

How To Make Infographics?

Information and visuals are the two elements for Infographics. So the first step is to collect the information.

1- Find the Demand

Figure out what is in demand and what most people are searching online. Research on what is going viral on Social Media. Depending upon your niche, select the topics in high demand.

You aim to present the same information through high-quality Infographics. Google Trends, Google Keyword Search are tools that can help you in research.

Buzzsumo can provide viral content from Social Media.

2- Collect Information

Once you identify your topic, search the top articles presenting facts. Select these articles and mine them to collect all the information you need.

You can use Google search or any other resource. Extract the information and store it with you.

You should aim to get as detailed as possible.

what are infographics

3- Organize the Information

After collecting the data, organize it. Structuring the data is important. It will decide the quality and value of your Infographic. You should do this in two ways.

A – Write it in your style of a long article.

B – List all the key elements in bullets.

The article becomes a detailed explanation and the bullets from the actual ingredients for your Infographic.

A- Write the Article

When composing your article you should consider:
  • Your points of agreement and disagreements on the topic.
  • Emphasis the important information.
  • Rank the information in the order of importance.
  • Rank information by time or reviews.
  • Provide a full list of options and alternatives.
  • Show a list of facts or knowledge.
  • Give your Conclusion.

You can also convert this article to video content.

Must Read: Lumen5 – Auto-Convert Your Blog Posts to Engaging Videos

B- Create the Infographic

When listing the bullets:
  • Draw a visual picture of your article in your mind.
  • Draw a rough representation on a paper.
  • List all the headings of your article.
  • List the corresponding details of these headings.
  • Maintain the sequence of importance

Many websites can automate the process of creating Infographics.

You hardly have to spend 10-15 minutes to create one. We will discuss these websites later in this article.

Make Money From Infographics

We know that Infographics are in high demand.

When there is a demand then there is a scope to make it an opportunity to earn. 
Let’s discuss the steps to do so:

1- Publish the Infographic

The best way to monetize your Infographic is to publish it on your blog. Create a post, use the article you created, and embed your Infographic in it.

The content of the article will ensure that search engines will find and rank your post. Make sure that the Infographic is in a high resolution and the content on it is readable.

2- Focus on Keywords

Choose high-value keywords. These keywords will rank you in Google and other search engines. Ranking your post is an art. It is not easy to master. SEO is a vast and endless topic. We will not cover it here.

Must Read: SEO For Blogger | 19 Killer Tips To Make Money Blogging

The basics involve doing keyword research and analysis. Make use of keywords with high search volume and low competition.

Use them in your article content, URL, title, H1, H2, and H3. Also use them for Infographic content, name, and tags. This will tell Google that your content is keyword rich and thus help your ranking.

3- Customize the Infographic

You will need to share your Infographic on Social Media. Different Social Media platforms have specific recommended dimensions for their posts. So, redesign your Infographic to share on social media.

Restructure the looks of your Infographic. Reformat it into different visual templates. Crop it into different pieces depending on what works best for you.

Make sure your Infographic is still readable and offer enough value so people and interested to read more and share.

4- Social Media Sharing

Share your Infographic on Social Media and send it to other bloggers and writers on your topic.

Sharing will bring traffic to your website. An increase in traffic leads to more revenue from your website. There are many ways to earn from a website getting good traffic. It also increases the chance of selling your Infographic.

5- Create Gigs

You can use Freelance websites to sell your Infographic. Create as many gigs as possible. Use sites like Upwork, Fiverr, or Freelancer to create your gigs.

Many websites cater only to selling Infographics. Sites like Visual.ly, Fotolia, iStock, Graphic River, and Big Stock are some of these.

Apart from selling your Infographic, you can also sell your services of an Infographic Designer. Designing customized Infographics for the customers who need them will become your expertise.

what are infographics
Free Infographic Maker

You can design Infographics with Illustrator, Photoshop, or any other designing software. Creating a quality Infographic is not an easy job. It can take hours to design one piece. Does that sound disappointing?

Sure it is! But thanks to the websites that semi-automate this process and can make your work much easier. Creating Infographics may only take 15-20 minutes with the use of these websites.

These sites offer pre-loaded designs, you can customize these as per your needs. You can even create your designs from scratch. They have a variety of tools that ease the creation of the design.

Most of these sites offer free plans to start with. Even their free plans have a lot to offer. You can start with their free plans and get a hang of the process.

When you move to the next level, you can go for their paid plans. The paid plans give you lots of features and tools to explore. You can create professional Infographics in a few minutes.

Websites like Canva, Piktochart, Vennage, etc offer these services.

Read more about these websites here.

That’s it from me. Now, it’s your turn to try these tips and share your feedback comments.

If you have questions, please feel free to reach out, I am glad to answer your queries!

This Post Has 6 Comments

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